39°S

The worlds best
latitude for grass
fed beef.

Beef short ribs are a prized cut for slow cooking. Cooking them slowly breaks down the tough connective tissues and the meat becomes fall apart tender. And because they are beautifully marbled with fat, they are more succulent and juicy than other slow cooking cuts of beef such as chuck and brisket.

Bass Strait and its coastlines fall at the latitude where drenching rain, warming sun and salt-water winds combine to create climatic perfection for growing tender grass-fed beef.

39 degrees South

Natural State
Hanging Method

Bass Strait Beef employs a 'Natural State Hanging Method'‚ in which all carcases are hung in a way that follows the natural anatomical position of cattle.

Bass Strait Short Ribs come packed 2 pieces per vacuum sealed bag and are perfect for low and slow in the smoker or in a slow cooker.

The Greenham Never Ever program began in 2012 to meet the growing demand for beef that could satisfy three key pillars for consumers: 100% grass fed | No grains – ever, No antibiotics – ever, No Hormone Growth Promotants (HGPS) - ever.